May 20, 2008
Insight Equity Hires Bronson Ma Creative for Identity and Website Work
Dallas based private equity firm Insight Equity approaches Bronson Ma Creative to develop a new identity and website for one of their portfolio companies, Texas Sports Sands, as part of the name change to Superior Silica Sands.
Superior Silica Sands (SSS or 3S), formerly Texas Sports Sands, is a leading producer of 100 Mesh Frac Sand in the Barnett Shale region in North Texas. Superior Silica Sands also produces high-purity white silica sand used for golf course bunkers, greens construction, top dressing and sports field construction.
“We are looking forward to partnering with Insight Equity to work with their portfolio companies this year and beyond,” said Bronson Ma, principal and Creative Director of Bronson Ma Creative.
About Insight Equity
Insight Equity I LP is a private equity firm that makes control investments in strategically viable, middle market companies underperforming their full potential. Insight’s experienced principals have acquired and managed businesses with over $4B in aggregate revenue since 1998. Insight is comfortable in complex or challenging situations and has the ability to execute quickly in circumstances where speed is a priority.
Bronson Ma Creative is a brand communications firm that provides creative thinking to companies in the industrial, legal, nonprofit, professional services, and technology sectors to help them clearly communicate their identity, messaging, and brand through smart, strategic, and unexpected creative in both on and off-line environments.
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